market research

noun

: research into the size, location, and makeup of a product market
market researcher noun

Examples of market research in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
According to a recent study of Gen Z sports fans by market research firm The Harris Poll, the perception of competitive fairness is the most important factor in sports. Emil Steiner, Forbes.com, 30 Jan. 2026 Manus started developing its agentic AI tools — for tasks such as market research and data analysis — as a start-up in China, before relocating to Singapore. Evelyn Cheng, CNBC, 25 Jan. 2026 Rather than focus on market research or industry convention, a middle-of-the-road golfer worth north of $4 billion merely wanted to lower his scores. Edgar Thompson, The Orlando Sentinel, 24 Jan. 2026 Schools now account for 80% of all purchases of Chromebooks, according to market research firms. Tyler Kingkade, NBC news, 23 Jan. 2026 See All Example Sentences for market research

Word History

First Known Use

1920, in the meaning defined above

Time Traveler
The first known use of market research was in 1920

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Cite this Entry

“Market research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/market%20research. Accessed 3 Feb. 2026.

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