market research

noun

: research into the size, location, and makeup of a product market
market researcher noun

Examples of market research in a Sentence

Recent Examples on the Web
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According to the market research firm EchoTik, the TikTok Shop sold $19 billion worth of products globally in the third quarter of this year, from July through September. Andrew Nusca, Fortune, 10 Nov. 2025 Skyscanner, in partnership with OnePoll, an international market research company, surveyed 22,000 travelers from June to July 2025. Celia Fernandez, CNBC, 8 Nov. 2025 Non-chocolate candy is taking the lead this Halloween, with gummies and other colorful sweets outselling chocolate treats, according to new data from market research firm Circana. Gabrielle Rockson, PEOPLE, 28 Oct. 2025 According to a June report from the market research data firm Numerator, Walmart accounts for roughly a quarter (24 percent) of SNAP shoppers’ total spending. Hugh Cameron, MSNBC Newsweek, 27 Oct. 2025 See All Example Sentences for market research

Word History

First Known Use

1920, in the meaning defined above

Time Traveler
The first known use of market research was in 1920

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Cite this Entry

“Market research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/market%20research. Accessed 14 Nov. 2025.

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