market research

noun

: research into the size, location, and makeup of a product market
market researcher noun

Examples of market research in a Sentence

Recent Examples on the Web
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And, after extensive market research, Mattel execs deduced that this target audience liked the idea of oversized male heroes flaunting their power over other people. Richard Edwards, Space.com, 1 June 2026 One hurdle will be manufacturing, Alan Weckel, principal analyst at market research firm 650 Group, told CNBC. Kai Nicol-Schwarz, CNBC, 29 May 2026 As Kumon's assistant VP of franchise development, Angelo Chavez leads market research, expansion, recruitment, franchisee support & resale. Angelo Chavez, Forbes.com, 28 May 2026 Mike MacLennan’s idea of market research as the CEO of a drive-thru AI company is loitering at Burger King. Lily Mae Lazarus, Fortune, 26 May 2026 See All Example Sentences for market research

Word History

First Known Use

1920, in the meaning defined above

Time Traveler
The first known use of market research was in 1920

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Cite this Entry

“Market research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/market%20research. Accessed 5 Jun. 2026.

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